About Birota Foods
The word "Birota" means bicycle in Latin. Wait. A food company with a bicycle name? What gives? Well, our founders, Bob and Bri, not only share a love of bicycles but have an intense passion for food, nutrition and athletic performance.
In fact, the idea of Smart Cocoa was born on a bike. You see, on a cold winter day in Colorado, Bob was out on a ride trying to stay warm and fantasizing about a nice, warm cup of hot cocoa. He didn't want to drink a typical pro-inflammatory cup of sugar with cheap chocolate powder so he began brainstorming different functional ingredients he could mix together that would warm his soul, feed his body and energize his brain.
Once he returned from his ride, he transformed into "Bob the mad culinary scientist" and in a matter of minutes, his kitchen looked like a war zone of powders, measuring spoons, cups and scales. The first version of Smart Cocoa was a little rough around the edges but it was functionally sound.
Enter Bri. Bob knew he needed a partner who was an expert in food science and culinary nutrition and Bri, along with being a Sport Dietitian, was the obvious choice. Bri embraced Bob's idea for the functional properties of Smart Cocoa, took his ideas for the first version of Smart Cocoa and went to work in the kitchen. What you have with our Smart Cocoa and Smart Coconut Creamer is rougly 18 months of research, development, tasting, perfecting and love poured into products that not only taste awesome but contain some serious functional properties that will improve health and performance.*
Our ingredients are second to none in terms of quality. We source the best of the best from top notch manufacturers who share our values. We don't cut corners with our ingredients and we don't add any unnecessary fillers or additives into our products.
What you see is what you get. High quality ingredients. Great tasting products. Functional ingredients to improve health and athletic performance.* It's as simple as that!
We care about food and want to be sure you understand what is in our products and who we are. We are Registered/Sport Dietitians with more than 25 years of real-life experience so our "street cred" is pretty high. We don't hide in office cubicles. We are outside on our bikes, running on trails, lifting heavy things or sometimes, just sipping a cup of Smart Cocoa enjoying time with family and friends.